But All That Content Stuff Has Got You Stuck!
You're Exceptional At
YOUR THING.
You’ve always known your key to freedom was as an entrepreneur.
You’re oh so good at what you do!!!
And clients really need what you have to offer…
But,
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Heck, when you first made the leap, you didn’t even know what a ‘copywriter’ was.
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The kind you reserve for profanities.
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Because seriously...
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In fact if given the choice between having to walk through a swamp full of crocodiles
or sit down to write another months worth of content, you’re picking the crocodiles!!
Hands down!!!
You never knew this 'Entrepreneur Thing'
meant you had to be a Master Copywriter.
The Only Thing You Know About Content,
Is That You Are NOT A Writer.
four letter words.
These should have been invented as
content. copywriting.
marketing. visibility
You hate CONTENT.
It's Just Sooooo Overwhelming.
You don’t have inspiration on tap and thinking of new stuff to write about Every. Single. Day.
is just plain exhausting.
When you do write some epically awesome stuff and hit that post button;
you’re met with silence...
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Is anyone even reading my stuff?
What’s the point? I am soooo over this!
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You know that
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no content, means no visibility.
And if no one knows you even exist...
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Well then you don’t have a business.
You Wish People Just Knew How Awesome You Are!
And that they would be bashing the door down to work with you.
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Every time you sit down to write, you get distracted.
You have NO IDEA what to write about!
You keep telling yourself,
I’m not a copywriter.
I need to be funnier, cooler, smarter.
It takes hours to write content, post content
and then do it All. Over. Again.
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The list is endless...
Having all that on repeat can make your self esteem & confidence plummet faster than the Wall Street Stock Exchange on Black Monday.
Emails, Sales pages, Website copy, Social media posts, Blogs...
Everywhere you look, everyone else is killing it!
They seem to have it all.
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You have it ALL too.
All the bills. All the credit card-debt. All the FEAR.
2 weeks paid vacation and sick leave,
with a guaranteed paycheck at the end of the month,
is looking pretty good right now...
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You’re not so sure you’re cut out for this whole 'Entrepreneur Thing' anymore...
You are not ALONE.
Hey, I'm Toni…
I know how overwhelming and just plain ugh the content process can feel
and how not posting consistently can leave you feeling desperate for clients and not in control of your future.
I’ll let you in on one of my secrets (just don’t tell anyone).
I used to be an instructional designer in a previous life, someone who creates learning material for corporates. That means I’m a pretty good writer.
BUT
Writing for social media had me completely frozen!
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You want me to do what?!
Post everyday on social media.
Where the whole world can see it?
Post pictures of myself on social media so people can relate to me?
(I don’t think so - photos just aren’t my thing...)
As if that wasn’t bad enough,
I need to be smart, Funny, Authentic,
Aaaaand educate people while making them want to buy my stuff?!
Talk about pressure. Major pressure.
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A system where:
:: I always know exactly what to write.
:: I can plan 3 months of content in as little as 2-3 hours.
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:: I can schedule all my content to post automatically.
(It even Posts when I’m on vacation)
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:: And one piece of beautifully written content
can be turned into 10 epic pieces to share with the world!
Until I developed a Content Mastery System that changed EVERYTHING.
Today, I’m a master at content.
I run my own 6-figure business management consultancy and I help other entrepreneurs to build businesses that they love.
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You see, everything changed for me, when I realized that content is not about just writing a gazillion words.
You have to write from a place of service.
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Because Content is Serving.
Content is Solving Problems.
Content is CONNECTION.
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Today, I have a content process that feels good,
and brings clients running to my door,
clamoring to work with me.
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I know you want the same.
Wait List days are here.
Close your eyes and just IMAGINE.
Having a simple content process that gives you a 3 months content blueprint, in just a few hours.
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Having the confidence (and all the copywriting master tricks) to write authentic, heart-centred content that shows your clients your true value, so that the only thing they’ll want for Christmas is to work with you!!
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Having an audience that truly resonates with you, your message, your content and your impact - because you’re incredible and it shows.
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Having the confidence to show up fully online with posts, video, blogs and more.
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Having a waiting list of the right clients that just have to work with YOU
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Having an arsenal of pro-copywriter tricks so you never get stuck wondering what to write.
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Being super successful in your business, so much so, that your friends and family change their tune from ‘She’s just chasing a hobby’ to “Can you show ME, how, to do what YOU do..." I want me some of that!
Close your eyes and just IMAGINE.
Having a simple content process that gives you a 3 months content blueprint, in just a few hours.
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Having the confidence (and all the copywriting master tricks) to write authentic, heart-centred content that shows your clients your true value, so that the only thing they’ll want for Christmas is to work with you!!
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Having an audience that truly resonates with you, your message, your content and your impact - because you’re incredible and it shows.
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Having the confidence to show up fully online with posts, video, blogs and more.
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Having a waiting list of the right clients that just have to work with YOU
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Having an arsenal of pro-copywriter tricks so you never get stuck wondering what to write.
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Being super successful in your business, so much so, that your friends and family change their tune from ‘She’s just chasing a hobby’ to “Can you show ME, how, to do what YOU do..." I want me some of that!
Are you ready to CREATE CONTENT.
In A Way That Feels Oh So Easy?
INTRODUCING
with
Toni McMurray
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takes you step-by-step through everything you need to create a content process that works in YOUR business.
The Queen of Content Mastery™
:: One where your message is crystal clear and your clients just ‘get you’
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:: One that brings more cash & more dream clients into your business.
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:: One that gets you off the money rollercoaster and into a
Purposeful, Profitable, Sustainable Business.
If you’re ready - oh so ready - to get visible, create impact and build that wait list,
then this is the intensive FOR YOU.
GET THE EXACT STEPS YOU NEED TO:
Attract Your Dream Clients.
Craft Your Money Message.
Create A 25 Week Content Blueprint.
Plan, Schedule & Post Content
Harness Your Inner Copywriting Queen
Own Your Value & Master Your Pitch
And... have a wait list of clients begging to work with you.
(finally!)
No more hiding away.
No more wondering what to say.
No more hours of content overwhelm.
Just pure content bliss.
Because a wise oracle once said:
CONNECTION Is The
True Lifeblood of Business.
And Content, My Queen, Is The New Connection.
Walk Away With:
Your perfect money message, so you can clearly communicate your value and attract your dream clients.
A custom content blueprint, mapping out 6 months worth of material, so you never have to wonder what to write. (Or say, if video is your thing.)
Your signature framework, so you have the perfect content container to keep you sounding like the expert.
A content planning system, so you can put the entire process on repeat.
Knowledge of all the tools you need to automate your content posting, so you‘re always online. Even when you’re on vacay.
Aaaaand, you’ll also get an Arsenal of copywriting tricks in your Boss bag, so you always sound like a pro.
Are you ready to have the visibility you need to create IMPACT & INCOME serving your dream clients?
How It Works:
You & Me. And A 3 Hour Deep-Dive Intensive.
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so you can bypass information overload and go straight to having
ALL the time and ALL the support you need
to become the Queen of Content Mastery.
Your intensive will be split into four bite-size sessions,
(X1) 60 minute kick-start session to understand your business, and map out your custom content blueprint.
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(X2) 45 minute action sessions to help you to master your message, your content buckets, your 25 week content blueprint and flex your newfound pro-copywriting tricks.
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(X1) 30 minute follow up session to close out your process and ensure you’re fully equipped to become Queen.
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Weekly access to me on Voxer to support you between sessions.
Investment
$999 (Paid in full) or 2 payments of $519.
You have QUESTIONS.
I Have ANSWERS.
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Is Queen Of Content Masteryâ„¢ for me if I don't have clients yet?Absolutely!! Your dream clients need to know that you exist and they need to know exactly why they should work with you. The Queen Of Content Masteryâ„¢ is designed to help you get more visibility and to position yourself as the expert, so you can attract your dream clients. Because consistent content = consistent clients. If you want all the benefits of consistent content, without the overwhelm and time drain, then this intensive is for you!
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I've written a few posts, but to be honest, I’m struggling to attract my dream clients. Will this intensive help?"You need a clear value message so that your dream clients know exactly what you do and why they should work with you. You need a content plan which helps you to be consistent with your visibility and helps you to clearly communicate your message while building valuable relationships with your potential clients. This intensive will help you to outline 6 months worth of content in just a few hours. You’ll never have to waste time worrying about what to write again. And everything will be customised to your business, your message and your dream clients.
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I’m not good at writing content. Will this intensive help me to become a better copywriter?This intensive will help you to outline 6 months worth of content in just a few hours. You’ll never have to waste time worrying about what to write again. I’ll also give you my copywriting cheat sheet with some of the best tricks in the trade, so you can write better content in minutes. If you’re looking for something more in depth to master the actual art of writing itself, we can re-structure the intensive to spend the time mastering pro-copywriting skills instead. Simply pop me a mail with the Subject Line: I Need A Copywriting Intensive.
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Is this intensive only for coaches?No, marketing (and content) is what makes clients aware of you, without it - your dream clients won’t even know you exist! Which means, it doesn’t matter if you’re a graphic designer, VA, online coach, online store owner or any other kind of entrepreneur - at the end of the day, if you‘re not consistently visible, with a clear value message, you won’t have a consistent way of connecting with new clients. During this intensive we’ll work together to create a content process that fits your business perfectly. A content process that feels easy and works on repeat, so you know exactly what to do to attract your dream clients.
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How is this intensive different to other coaches intensives?Most intensives run over one single session which means you get overwhelmed by copious amounts of information and don’t have the support you need when the session has ended to actually go and action that effectively. Content Mastery™ is structured so that we split the three hours into 4 sessions. You get one session per week for four weeks. That means you have plenty of time in between sessions to take action. This will ensure that you’re executing like a boss and will allow you to feel fully supported along the way. You will have direct access to me in Voxer, between all sessions. If you’re committed to creating a sales process that supports you and doing the homework between sessions, then this intensive has everything in place to help you become the queen of content!
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What's the time commitment?Your homework between sessions will take approximately 2-4 hours per week… 2-4 hours per week for more clients and more money? Sounds like a win-win!
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What's the investment?The QCMâ„¢ Intensive is $999, if you pay in full, or 2 payments of $519.
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Can I get a refund if I’m not happy.I want you to feel completely satisfied with the value that you are getting from this intensive. If you don’t feel like you gained any value within 6 days after our first 45minute session, (the first of the four sessions), then simply pop me an email and I will happily refund you. The remaining 3 sessions will then be cancelled.
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What if I have more questions?If there’s anything not covered here, you can email toni@4realbiz.com and I’ll answer each of your questions personally
