Content Mastery | 4Real Biz
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But All That Content Stuff Has Got You Stuck!

You're Exceptional At

YOUR THING.

You’ve always known your key to freedom was as an entrepreneur.

 

You’re oh so good at what you do!!!

And clients really need what you have to offer…

 

But,

 

 

 

Heck, when you first made the leap, you didn’t even know what a ‘copywriter’ was. 

 

 


The kind you reserve for profanities.

Because seriously...

 

In fact if given the choice between having to walk through a swamp full of crocodiles

or sit down to write another months worth of content, you’re picking the crocodiles!!

Hands down!!!

You never knew this 'Entrepreneur Thing'

meant you had to be a Master Copywriter. 

The Only Thing You Know About Content,

Is That You Are NOT A Writer.

four letter words. 

These should have been invented as 

content. copywriting. 

marketing. visibility

You hate CONTENT.

It's Just Sooooo Overwhelming.

You don’t have inspiration on tap and thinking of new stuff to write about Every. Single. Day. 

is just plain exhausting. 

 

When you do write some epically awesome stuff and hit that post button;

you’re met with silence...

Is anyone even reading my stuff?

What’s the point? I am soooo over this!

You know that


 

no content, means no visibility.
 


 

And if no one knows you even exist...

Well then you don’t have a business.

You Wish People Just Knew How Awesome You Are!

And that they would be bashing the door down to work with you.

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Every time you sit down to write, you get distracted.

You have NO IDEA what to write about! 

 

You keep telling yourself,


I’m not a copywriter.

I need to be funnier, cooler, smarter. 

 

It takes hours to write content, post content

and then do it All. Over. Again.

 

The list is endless... 

 

Having all that on repeat can make your self esteem & confidence plummet faster than the Wall Street Stock Exchange on Black Monday.

Emails, Sales pages, Website copy, Social media posts, Blogs...

Everywhere you look, everyone else is killing it!

They seem to have it all.

You have it ALL too.

All the bills. All the credit card-debt. All the FEAR. 

 

2 weeks paid vacation and sick leave, 

with a guaranteed paycheck at the end of the month,

is looking pretty good right now...

You’re not so sure you’re cut out for this whole 'Entrepreneur Thing' anymore...

You are not ALONE.

Hey, I'm Toni… 

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I know how overwhelming and just plain ugh the content process can feel

and how not posting consistently can leave you feeling desperate for clients and not in control of your future.

 

I’ll let you in on one of my secrets (just don’t tell anyone). 

 

I used to be an instructional designer in a previous life, someone who creates learning material for corporates. That means I’m a pretty good writer. 

 

BUT

Writing for social media had me completely frozen!

You want me to do what?!

Post everyday on social media.

Where the whole world can see it? 

 

Post pictures of myself on social media so people can relate to me?

(I don’t think so - photos just aren’t my thing...)

 

As if that wasn’t bad enough,

I need to be smart, Funny, Authentic,

Aaaaand educate people while making them want to buy my stuff?!

 

Talk about pressure. Major pressure.

haute-stock-photography-healthy-boss-lad

 

A system where:


:: I always know exactly what to write.

 

:: I can plan 3 months of content in as little as 2-3 hours. 

:: I can schedule all my content to post automatically.

(It even Posts when I’m on vacation)

:: And one piece of beautifully written content
can be turned into 10 epic pieces to share with the world!

Until I developed a Content Mastery System that changed EVERYTHING.

Today, I’m a master at content.

I run my own 6-figure business management consultancy and I help other entrepreneurs to build businesses that they love.

You see, everything changed for me, when I realized that content is not about just writing a gazillion words. 

 

You have to write from a place of service. 

 

Because Content is Serving. 

Content is Solving Problems.

Content is CONNECTION.

 

Today, I have a content process that feels good,

and brings clients running to my door,

clamoring to work with me.

 

I know you want the same.

Wait List days are here.

Close your eyes and just  IMAGINE.

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Having a simple content process that gives you a 3 months content blueprint, in just a few hours.

Having the confidence (and all the copywriting master tricks) to write authentic, heart-centred content that shows your clients your true value, so that the only thing they’ll want for Christmas is to work with you!! 

Having an audience that truly resonates with you, your message, your content and your impact - because you’re incredible and it shows.

Having the confidence to show up fully online with posts, video, blogs and more.

Having a waiting list of the right clients that just have to work with YOU 

Having an arsenal of pro-copywriter tricks so you never get stuck wondering what to write. 

Being super successful in your business, so much so, that your friends and family change their tune from ‘She’s just chasing a hobby’ to “Can you show ME, how, to do what YOU do..." I want me some of that!

Close your eyes and just  IMAGINE.

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Having a simple content process that gives you a 3 months content blueprint, in just a few hours.

Having the confidence (and all the copywriting master tricks) to write authentic, heart-centred content that shows your clients your true value, so that the only thing they’ll want for Christmas is to work with you!! 

Having an audience that truly resonates with you, your message, your content and your impact - because you’re incredible and it shows.

Having the confidence to show up fully online with posts, video, blogs and more.

Having a waiting list of the right clients that just have to work with YOU 

Having an arsenal of pro-copywriter tricks so you never get stuck wondering what to write. 

Being super successful in your business, so much so, that your friends and family change their tune from ‘She’s just chasing a hobby’ to “Can you show ME, how, to do what YOU do..." I want me some of that!

Are you ready to CREATE CONTENT.

In A Way That Feels Oh So Easy?

INTRODUCING

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with
Toni McMurray

takes you step-by-step through everything you need to create a content process that works in YOUR business. 

The Queen of Content Mastery™

:: One where your message is crystal clear and your clients just ‘get you’

:: One that brings more cash & more dream clients into your business.  

:: One that gets you off the money rollercoaster and into a

Purposeful, Profitable, Sustainable Business.

If you’re ready - oh so ready - to get visible, create impact and build that wait list,

then this is the intensive FOR YOU.

GET THE EXACT STEPS YOU NEED TO:

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Attract Your Dream Clients.

Craft Your Money Message.

Create A  25 Week Content Blueprint.

Plan, Schedule & Post Content

Harness Your Inner Copywriting Queen

Own Your Value & Master Your Pitch

And... have a wait list of clients begging to work with you.

 (finally!)

No more hiding away.

No more wondering what to say. 

No more hours of content overwhelm.

 

Just pure content bliss.

 

Because a wise oracle once said: 

CONNECTION Is The

  True Lifeblood of Business.

And Content, My Queen, Is The New Connection.

So... if you’re ready to master content and bring more clients & cash into your business,

Then The Queen of Content Mastery Intensive can help you.

Walk Away With:

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Your perfect money message, so you can clearly communicate your value and attract your dream clients.

 

A custom content blueprint, mapping out 6 months worth of material, so you never have to wonder what to write. (Or say, if video is your thing.)

 

Your signature framework, so you have the perfect content container to keep you sounding like the expert.

 

A content planning system, so you can put the entire process on repeat.

 

Knowledge of all the tools you need to automate your content posting, so you‘re always online. Even when you’re on vacay.

 

Aaaaand, you’ll also get an Arsenal of copywriting tricks in your Boss bag, so you always sound like a pro.

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Are you ready to have the visibility you need to create IMPACT & INCOME serving your dream clients?

How It Works:

You & Me. And A 3 Hour Deep-Dive Intensive.

so you can bypass information overload and go straight to having

ALL the time and ALL the support you need

to become the Queen of Content Mastery.

Your intensive will be split into four bite-size sessions,

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(X1) 60 minute kick-start session to understand your business, and map out your custom content blueprint.

(X2) 45 minute action sessions to help you to master your message, your content buckets, your 25 week content blueprint and flex your newfound pro-copywriting tricks.

(X1) 30 minute follow up session to close out your process and ensure you’re fully equipped to become Queen.

Weekly access to me on Voxer to support you between sessions.

Investment

$999 (Paid in full) or 2 payments of $519.

You have QUESTIONS. 

I  Have ANSWERS.

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It only takes ONE PERSON & ONE OPPORTUNITY 
to change your Business (&Life!).

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